• Background

    We've been working with the Orange Dog team for some time on our website and print needs so they already understood our workshop, our customers, and how we operate day to day.

    When it came to online marketing though, we were using other providers and hadn't yet committed
    to Orange Dog for that side of things.

  • Where we were

    We were investing significantly in online marketing with google ads and SEO, but it was hard to see what was actually working (if at all) and feedback from the providers was non existent.


    Bookings weren't as consistent as we wanted, enquiry quality was mixed, and there wasn't a clear connection between what we were spending and the work coming through the door.

  • Orange Dog to the rescue

    We started talking with Orange Dog about our online marketing and what we actually wanted to achieve as a workshop, including:

    • More consistent bookings.
    • Qualified enquiries.
    • Less wasted time on tyre kickers and low value jobs.
    • Confidence that marketing spend was actually working.

    Rather than over-complicating things, they put forward a clear plan focused on Google Ads / Social media, and attracting the right type of customer for our business.

  • Their approach

    What stood out was that Orange Dog already understood how workshops operate.

    They’ve combined our Google ads, website and even Facebook so they are all aligned, and working together for better overall results that match real customer search behavior. There was one point of contact so communication was super clean and easy.

    The focus wasn't just on getting more enquiries, but on improving the quality of the bookings coming through.

  • The results

    Within months, we noticed a real difference.

    After coming back from the Christmas break, we were already booked out two weeks in advance and out of 15 recent bookings, 5 were from completely new customers.

    The quality of enquiries has improved to the point where we can now be more selective over the phone, which allows us to provide a better service to the right customers

  • In a nutshell

    Working with Orange Dog has given us consistent online bookings, better-quality customers, and confidence that our online marketing is actually supporting our business.

    It's taken the guesswork out of online marketing and allowed us to focus on running the workshop.

    If you’re serious about growing your business and getting a clearer link between marketing spend vs results, get in touch with them.

    No dramas or fluff, just a cool team working for you.