Habits are a lot easier to make than to break. If a client visits your workshop at least 2-3 times within 12 months, they’re a lot closer to becoming loyal, repeat customers (assuming you treat them right see tip No. 4). Sometimes, it’s just a matter of getting them in on a regular basis, even if what you are offering is a free service.
ie. creating a ‘FREE, pre-winter check’ that takes a mechanic less than 5 minutes, not only builds that loyalty, it’s also an opportunity make sure their vehicle is safe (see tip No. 5) and to point out issues that may need resolving (adding additional work).
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